Home > Resources > 100 AI Prompts Every Designer Should Bookmark Series – Part 8
100 AI Prompts Every Designer Should Bookmark Series – Part 8
Welcome to part 8 of the series that will save you hours if you know how to ask the right questions. Whether you’re creating brands, designing websites, managing clients or trying to beat creative block, these prompts will help you work faster without sacrificing quality.
Copy, paste and customise them to suit your project.
Part 8: Content Creation
Creating content consistently is one of the biggest challenges designers face. Whether you’re promoting your own business or producing content for clients, every piece should educate, inspire, entertain or persuade. These prompts are designed to help you create high-quality content more efficiently while maintaining originality and a consistent brand voice.
In this series, you will find practical prompts to:
- Turn one idea into a month’s worth of content
- Create a year’s worth of blog ideas
- Write an engaging video script
- Turn a blog into multiple content formats
- Create a lead magnet people want to download
- Create a complete content brief
- Build a visual storytelling plan
- Create a content series
- Review my content strategy
- Build a complete content ecosystem
1. Turn one idea into a month’s worth of content
Repurpose a single topic into content for multiple platforms. It transforms one strong idea into an entire content ecosystem, saving hours of planning.
PROMPT
Act as an experienced content strategist. I have one content idea: [Insert topic] Turn this into a complete month's worth of content. Create: • 4 blog article ideas • 8 LinkedIn posts • 10 Instagram posts • 5 carousel ideas • 5 Reel or TikTok ideas • 5 Stories • 2 email newsletters • 1 downloadable lead magnet • 1 YouTube video script • 1 podcast episode outline Ensure every piece of content targets the same audience while approaching the topic from a different angle.
Designer’s Insight: Your audience probably won’t see every post you publish. Don’t be afraid to revisit your best ideas in different formats and for different platforms.
2. Create a year’s worth of blog ideas
Build a content plan that supports SEO and audience growth. It creates a structured editorial calendar rather than a random list of topics.
PROMPT
Act as an SEO content strategist. Generate 100 blog article ideas for my business. Business: [Describe your business] Target audience: [Describe your audience] Organise the ideas into categories such as: • Beginner guides • Tutorials • Industry trends • Frequently asked questions • Case studies • Opinion articles • Common mistakes • Buying guides • Resources • Seasonal topics For each article, include a suggested title, target keyword and a brief description of what should be covered.
Designer’s Insight: Evergreen content usually delivers more long-term value than chasing every trend. Aim for a healthy balance of both.
3. Write an engaging video script
Produce scripts that keep viewers watching. It combines storytelling with practical production guidance.
PROMPT
Act as a video content strategist. Write a script for a video about: [Topic] Target audience: [Describe your audience] The script should include: • A compelling opening hook • Introduction • Main talking points • Visual suggestions • B-roll recommendations • Transitions • Closing summary • Call to action Keep the pacing engaging and conversational while avoiding unnecessary filler.
Designer’s Insight: People often decide whether to keep watching within the first few seconds. Spend more time crafting your opening than your conclusion.
4. Turn a blog into multiple content formats
Repurpose existing articles into fresh content. Repurposing helps maximise the value of content you’ve already created.
PROMPT
Act as a content repurposing expert. Using the following blog article: [Paste article] Create: • LinkedIn post • Instagram carousel • Facebook post • X thread • Email newsletter • Infographic outline • YouTube Short script • Reel script • Podcast summary Adapt the tone and structure for each platform while keeping the key message consistent.
Designer’s Insight: Publishing the same idea in different formats isn’t repetition. It’s making your content accessible to people who consume information in different ways.
5. Create a lead magnet people want to download
Generate ideas that encourage email sign-ups. It focuses on solving real problems rather than creating content for the sake of it.
PROMPT
Act as a digital marketing consultant. Suggest ten lead magnet ideas for the following business. Business: [Describe your business] For each idea, include: • Title • Target audience • Format (PDF, checklist, template, guide, workbook etc.) • What it covers • Why people would download it • Suggested landing page headline • Call to action
Designer’s Insight: The best lead magnets solve one specific problem quickly. Avoid trying to create an entire course in a downloadable PDF.
6. Create a complete content brief
Plan content before you start creating it. Planning first reduces rewrites and helps keep content focused.
PROMPT
Act as a content editor. Create a professional content brief for the following topic. Topic: [Insert topic] Include: • Audience • Objective • Key message • Tone of voice • Target keyword • Supporting keywords • Suggested headings • Visual ideas • Internal links • External resources • Call to action • Success metrics
Designer’s Insight: A clear brief doesn’t limit creativity. It gives creativity direction.
7. Build a visual storytelling plan
Create content that combines strong visuals with compelling narratives. It treats visuals as part of the storytelling process rather than decoration.
PROMPT
Act as a creative director. Help me tell the following story visually. Story: [Describe the story] Recommend: • Visual style • Colour palette • Photography • Illustration • Typography • Layout ideas • Animation opportunities • Supporting captions • Emotional journey Explain how each visual decision strengthens the story.
Designer’s Insight: Good visuals don’t repeat what the words already say. They add meaning, emotion or context that text alone can’t provide.
8. Create a content series
Develop recurring content that audiences recognise. Recurring formats reduce planning time while building familiarity with your audience.
PROMPT
Act as a social media strategist. Develop a recurring content series for my business. Business: [Describe your business] Create ten episode ideas. For each, include: • Title • Theme • Format • Visual concept • Caption idea • Call to action • Publishing frequency Explain how the series encourages repeat engagement and audience growth.
Designer’s Insight: People are more likely to follow content they know will return. Consistent series often outperform isolated one-off posts.
9. Review my content strategy
Identify gaps and opportunities in your existing content. It encourages strategic improvements instead of simply creating more content.
PROMPT
Act as a content strategist. Review my current content strategy. Business: [Describe your business] Current platforms: [List platforms] Evaluate: • Content variety • Consistency • Audience engagement • Branding • SEO • Lead generation • Calls to action • Content quality • Repurposing opportunities Recommend practical improvements prioritised by potential impact.
Designer’s Insight: Creating more content won’t solve an ineffective strategy. Focus on creating better content that aligns with clear business goals.
10. Build a complete content ecosystem
Connect all your content into one cohesive strategy. It encourages long-term strategic thinking instead of treating every platform independently.
PROMPT
Act as a senior content marketing strategist. Design a complete content ecosystem for my business. Business: [Describe your business] Include: • Website • Blog • Email newsletter • Instagram • LinkedIn • Facebook • YouTube • Pinterest • Lead magnets • Podcasts Explain how each channel supports the others, how content should be repurposed and how users should move through the ecosystem from first discovering the brand to becoming loyal customers.
Designer’s Insight: Your content shouldn’t exist in isolation. Every article, video, email and social post should point people towards the next step in their journey with your brand.
Final Thought
Creating content consistently doesn’t mean constantly inventing something new. It means communicating valuable ideas in different formats, through different channels and at the right time for your audience.
AI can dramatically speed up brainstorming, planning and first drafts, but it can’t replace your experience, perspective or creativity. The strongest content reflects your knowledge, your voice and your understanding of the people you’re trying to reach.
As a designer, you’re already a visual communicator. When you combine thoughtful design with purposeful content, you become far more than someone who makes things look good. You become someone who helps businesses educate, influence and grow.